VISITOR´S VIP MEETING AREA
São Paulo / SP / Brazil

ABN AMRO was established in Brazil in 1917, having now over 28,500 employees maintaining 5400 branches and mini-branches servicing 9.7 million retail clients and over 3,500 corporate clients, including 400 of the largest corporations in Brazil, being the fifth largest privately owned bank by total assets and the second largest foreign bank in the country. Since 1998 ABN AMRO has been acquiring local banks such as Banco Real, Bandepe and Sudameris. The corporate culture of ABN AMRO in Brazil includes initiatives such as: social-environmental policy when making decisions on loans, the ?Real MicroCrédito? (providing financing for small businesses and entrepreneurs) and the implementation of the Ethical Fund (the first Social Responsible Investment fund in Brazil).

The main reception was enlarged and opened up towards the corridor leading around the central atrium to the auditorium and VIP client meeting rooms, including the new private VIP clients elevator. The new Visitors VIP Meeting Area was reconfigured and totally redecorated, having Brazilian Designers as the theme, and every meeting room received the name of an artist: Tomie, Mabe, etc. In the new reception simple comfortable gathering areas were created that allow informal meetings. A combination of white and dark green walls creates a dramatic effect in the closed rooms. Certified wood guarantees the sober and classy effect, while glass brings light and lightness to all, leading to a classy but cozy result. Special lighting was designed to highlight art work from the ABN AMRO Collection of Brazilian Artists, such as Tomie Othake and Mabe. This project covers an area of 450 square meters.